Your POS + Cinch = data-driven marketing
Marketing based on data, instead of random hunches, means more customers for your quick lube shop.
How does it work?
Better data means better marketing
Detailed history of every oil change and declined service
Match customer records from all your data sources, enrich missing information, and instantly dedupe
Thank each customer with a personalized message and include text/email opt-in request for better follow-up
Oil Change Calculator
Customize the estimated return date, coupon type, and messages based on last oil type used. Ability to calculate by days, miles, or both
Automatically send more emails to your higher engaged customers and fewer emails to your lower engaged customers. That means higher open rates and fewer spam reports
Segment unique groups within your customer list, like Fleet Manager, for more effective follow-up