Griffin Fast Lube is a multi-state franchisee of Jiffy Lube International fast lube locations.
Bryce Cutler, Director
- Higher average ticket value: Griffin’s average ticket value increased by 8.5%
- More customers per day: Since switching to Cinch, they’re getting 9.2% more customers per day
- 6x higher open rates: After Cinch improved their sender reputation and used data to send to their best customers, their open rate went from 3-6% to 40-50%!
- Marketing is more dialed in: They A/B test, focus on specific segments, and get to the right customer at the right time
Primary Cinch Features Used
- Direct Mail
- Data Enrichment