Segment Builder

Reach the right customer at the right time

Leverage data to identify the moments when a particular customer is most responsive.

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Without segmentation, success looks like luck

You have the data. Now put it to work with precision.

Without segmentation

Everyone gets the same email.

Customers will wonder why you’re emailing them.

Marketing has poor engagement rates.

With segmentation

Send each customer communication relevant only to them.

People engage because you give them the right information.

Marketing is personalized & timely so you get better results.

Segmenting & pattern tracking

Our tools use predictive models to process our value segmenting so you can build your customer audiences based on real data, including:

predicted customer behavior
value tiers
purchase propensity

Real-time segmentation

When customer segments updat in real-time it allows for immediate and highly targeted communication, ensuring that messages are relevant and timely based on the most current information about the audience.

Automated touches

Simplify customer relationship management with automated outreach and follow-up campaigns that respond to customer touches, eliminates gaps in the sales cycle and reduce customer churn.

Pull in data from all of your sources

With unified data you understand customer interactions, preferences, and behaviors on a deeper level, fostering more informed decision-making and personalized strategies that enhance the overall customer experience.

We are managing the marketing and retention efforts for over 350 golf courses. Most tools we’ve tried aren’t flexible and integrated enough to make this an easy task.

With Cinch we’ve built custom segments based on golfer behavior, with multi-channel communications going out automatically. More importantly, the results have made us the most successful golf course marketing group in the country!

Amy LaVange

VP of Marketing, ForeUp