Insights into Every Customer

Introducing Customer Profiles

Get to know the people behind the revenue with OmniView Customer Profiles. This centralized view of your customer data offers insights into customer behavior that informs your future marketing strategy.

Plus, you can easily configure data fields based on what you value.

Go Ahead, Take a Look Around

Explore the customer insights and information you’ll find in the Unified Customer Profile feature.

Check all items relevant to the customer.

Check all items relevant to the customer.

Check all items relevant to the customer.

View every interaction the customer has had with you.

View every interaction the customer has had with you.

Review each customer’s receipts for easy insights.

Make Your Marketing Personal

With Cinch, you get a comprehensive solution for marketing personalization. Our artificial intelligence and machine learning identify and match customer data across multiple sources. The result? A clean and standardized customer database.

The Cinch platform then gives you a 360-degree view of each customer through our OmniViewCustomer Profiles. Now what? Forecast future behavior based on the historical data at your fingertips.

Boost Profitability

90% of leading marketers say personalization significantly contributes to business profitability.

—Think with Google

Customer Expectations

“Consumers put out signals about what they need, and they expect the brands they interact with to respond to those signals. That’s what personalized marketing is all about.”

—AdWeek Branded

Customer Data in Action

Explore three scenarios of everyday customer interactions that are made better with customer data and insights at your fingertips.

Customer Service

When a customer calls your business with a question or request, instantly pull up their entire relationship history with your company.

Easily reference past transactions and relevant details that show you value them as a customer.

Two-Way Texting

See how individual customers interact with your text campaigns. When a customer replies with a question, easily respond right from the OmniView Customer Profile.

Respond on-the-go from the Cinch mobile app and never miss an opportunity to get customers back in your store.

Service Reminders

Explore the Details section to view receipts, coupons used, and items purchased. These details can help you set up a Repeat Transaction Calculator™ automation.

This allows you to automatically send out service reminders based on each customer’s purchase history.

“This a tool that helps you understand your customer interests, hobbies, and demographics. Businesses can lose that human touch, which Cinch provides for our business.

We have been able to segment our customer base, understand customer journeys from an omnichannel point of view without spending millions of dollars on market and segmentation research.

We learned the best way to differentiate ourselves from our competition was understanding who our customers are, and how they like to be engaged.” 

PJ Tues, Marketing Manager at Stella Bella, Co.

3 Steps to Revolutionize Your Results

Follow these steps to take your marketing strategy to the next level.

Step 1: Customer Insights

Spend time in your Unified Customer Profiles and gain insights into customer behavior, preferences, and patterns.

Step 2: Deep Segmentation

Create customer segments based on the insights you find. Select from unlimited variables to hyper-target customer groups.

Step 3: Marketing Automation

Now set up omnichannel marketing journeys for those customer groups. Reach them with the right message at the right time.

One Platform That Does the Job Right 

Save Time, Make Money

Are you dealing with dozens of marketing technologies like other top marketers? With Cinch, we make it easy to consolidate your software with our robust marketing automations, data cleaning, and customer profiles.