When Shopify launched several years ago it was a game-changer. It allowed businesses big and small to no longer have to shell out tens of thousands (or even hundreds of thousands) of dollars to create a viable online retail business. No more need for large development...
The Cinch Blog
Providing you helpful marketing and business tips, tricks, and advice to maximize your spend
Many companies use email marketing poorly. Even as recently as a couple of weeks ago, I signed up for a company?s email list because I was interested in their product. I also ended up purchasing one. I believe I signed up to get an additional discount on it. Now, I...
There are a lot of businesses out there that are having to rethink the way that they are doing business. As Americans have been hunkered down to their homes and are in a state of self-isolation to #StayHomeStaySafe, they have lost their connections with the outside...
We understand that these are trying times. There is not a lot that we can say to put you at any more ease. We understand that we are going to face a very turbulent economy for some time to come. Who knows how long it will last and what it will take to come out of it....
Today, I would like to share with you some tips and marketing strategies for local retail and service businesses. Recently I was in visiting with a local fly fishing shop. These guys are great. It?s a great shop to visit with a very knowledgeable staff that wants to...
The other day I met with a local gym. They rely primarily on memberships, as most other gyms do. They currently have some fundamental customer engagement flows set up, but they have to update their segments manually. Here, at Cinch, we have a better way. Not only have...
Several years ago, I wanted to get fit again. I chose to pick running back up. This time I couldn?t spend countless hours and miles running on a treadmill or even out on the road around my house. If I was going to run, then it had to be fun. To make it more fun, I...
Hosting events in your store or around your business can be a great way to create more loyal customers, acquire new customers, and increase community feel around your brand. One of the greatest challenges faced by retail is being able to get individuals in the door....
In today?s economy, consumers have more choices than ever before. You likely have a couple of competitors within a mile of your location, not to mention the online competition that may be creeping into your sphere. Amidst the competition, what is it that causes...
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